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Harvard’s $699 startup bootcamp offers AI avatars of its instructors

By Jakub Antkiewicz

2026-08-23T08:26:57Z

AI Avatars Enter the Ivy League

Harvard Business School (HBS) is integrating AI-powered avatars into its HBS Foundry startup bootcamp to provide personalized feedback to entrepreneurs. This move is notable because it shows a premier academic institution deploying interactive AI for a core part of its curriculum, moving beyond simple chatbots to simulate high-stakes interactions. The adoption by Harvard suggests a growing confidence in using AI to scale specialized professional education.

The Operational Details

The eight-week, $699 program uses technology from AI startup HeyGen to create digital versions of its instructors, including venture capitalist and Flybridge Capital co-founder Jeff Bussgang. While students have weekly live sessions with human instructors, the AI avatars are used specifically for delivering feedback during practice pitches and board meetings. According to the project director, this implementation evolved from an initial plan for a chatbot after students in a trial version requested a more guided and interactive experience.

  • Program: HBS Foundry Bootcamp
  • Cost: $699
  • Duration: Eight weeks
  • AI Provider: HeyGen
  • Use Case: Feedback on practice pitches and board meetings

Impact on EdTech and AI

Harvard's application of this technology may accelerate the adoption of AI tutors and simulators across higher education and corporate training. Despite broader student skepticism towards AI in academia, participants in the Foundry program have reportedly responded positively to the avatars. This successful use case provides a blueprint for specialized AI applications in education, potentially expanding the market for companies like HeyGen that can deliver tailored, interactive learning tools that augment, rather than replace, human instruction.

Strategic Takeaway: Harvard Business School's use of HeyGen avatars is not just a technological curiosity; it's a validation of AI as a scalable tool for high-value professional feedback. This move pressures other executive education programs to adopt similar technologies, shifting the competitive landscape from who has the best instructors to who can best scale their expertise through AI.
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